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What Our Program Offers You

Shenandoah’s Bachelor of Business Administration allows students to develop an individualized degree program that reflects their specific areas of interest and career goals. The curriculum allows for twenty-four credit hours of elective course work. Students in the program receive guidance from a faculty mentor who represents their specific area of interest in business (e.g., marketing, management, accounting, finance, information technology or global business). Students wishing to build a program of study outside the Byrd School may do that as well by working with the faculty mentor. The Vision Is Yours. Success Is A Team Effort.

What makes our program unique?

There’s a special bond between Byrd School students and their professors. Students enjoy close professional relationships with academically and professionally experienced faculty who mentor them in and out of the classroom. This remains a hallmark of a Shenandoah University business education. Students also benefit from our executive-in-residence who works with both professors and students to broaden the student’s focus beyond the classroom.

Our program is also accredited by the Association to Advance Collegiate Schools of Business. AACSB International accreditation is the hallmark of excellence in management and business education. It represents the highest standard of achievement for business schools worldwide, and it recognizes that the Harry F. Byrd, Jr. School of Business offers high-quality business programs. Processes are in place to ensure continuous improvement in the future. Therefore students and alumni can be proud of earning a degree from an institution that has taken its place among other world-wide leaders in business education.

For more information, contact the Office of Admissions : 800-432-2266

Customize Your Program

The Byrd School offers students the opportunity to concentrate in one or more areas of business. You combine core courses in the business disciplines with electives that will customize your own program of study. You may want to specialize in accounting, information systems and technology, international business, management, or marketing.

The Bachelor of Business Administration degree requires students to complete 30 credit hours of general education course work, 42 credit hours of business-specific course work and 21 credit hours.  In addition, students are also required to complete 24 credit hours of business elective course work.  These credit hours can be applied to one or more of the following concentrations:

We will take your academic and career goals and help you build your own special program of study.

Learn Beyond the Classroom

Explore the world through innovative global initiatives and study-abroad opportunities

The Global Experiential Learning Program (GEL) provides students with the opportunity to study and travel abroad in faculty-guided, credit-bearing educational experiences, GEL destinations change each year, but previously have included Russia, China Spain, Ireland, Thailand, England, France, Argentina, and Chile. Read more.

Take advantage of opportunities to learn beyond the classroom

We strongly believe that experiential learning is an extremely valuable complement to the education you receive in the classroom. Therefore, our students can choose from a wide range of activities as part of a life-long learning experience which will enable them to become better business leaders and citizens. Read more.

  • Global Experiential Learning
  • Internships
  • Society for Human Resource Management
  • Students in Free Enterprise (SIFE)
  • The Student Investment Fund


Brian Wigley

BBA Program Director & Associate Professor of Sport Management
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