The goal of customer discovery is figuring out who your customers are and whether your idea will appeal to them. You are not trying to figure out what every customer wants or needs. Yolanda Shields, business entrepreneur and bestselling author of “Entrepreneur is a Mindset,” and “Letters To Our Sons,” will walk you through the […]
Important Information You Need To Know About SECURE Act 2.0
In late 2022, the federal government introduced the SECURE Act 2.0, with over 90 new provisions impacting workplace retirement plans. Ideal for leadership and human resource professionals, join Garrett Rohrbaugh to learn about how these changes will affect your plan, benefits package, and employees. Garrett Rohrbaugh is a Certified Plan Fiduciary Advisor (CPFA) and […]
Matthew Peterson presents compelling data for why a child’s “wiring” isn’t the only factor in his or her future success. Learn how neurobiology and brain development in early childhood impact a child’s social-emotional growth and academic achievement; how school performance impacts dropout rates, on-time graduation rates and chances of court involvement; and how those issues […]
Building brand awareness for your business is no job for the weak! With countless media channels and agency options, it can be a challenge to know what is going to drive success as the media landscape evolves and consumer habits change. Join, Lexi Lucido, Vice President of Digital Sales at iHeartMedia, to discuss how even […]
Our breakout sessions focus on a wide spectrum of business topics: Leading with resilience workshop, 5 keys to building a leadership culture, Managing generational differences, Supporting your growth with digital marketing, Emerging best best practices in employment law, Engaging employees through clarity and alignment, and more! Times and locations for individual breakout sessions will be […]
Attorney Thomas Steinberg will present on general legal issues raised by entering and conducting business. He will provide insights into intellectual property issues raised by technology ventures. Speaker: Thomas W. Steinberg, is a Virginia licensed attorney with a specialization in patent law. During a 30-year law career, he has practiced with the United States […]
Whether the nation is officially into the next recession or in recovery from it, or if inflation or interest rates rise or fall, Dr. Clifford Thies explains the cyclical nature of the business cycle and cautions business leaders on basing plans too strongly on current economic conditions. Buckle your seat belts as he addresses economic […]
Resilience is a trait that we are acutely aware of both professionally and personally. In this workshop, attendees can expect to review the types of resilience; create a working definition of resilience as it applies to themselves and their organizations; and assess current levels of resilience. You’ll also learn strategies for building resilience including how […]
Generations 2023: Managing Generational Differences from a Leadership Perspective
Reengaging the workforce has never been more of a challenge. Join Dr. Dave Miles in learning more about ways to better connect with your existing staff and engage new staff. In this session you’ll learn how to: Describe and explain the difference between the different generations in the workforce Explain the differences in communicating with […]
Companies struggle to keep up with the constant change in terms of what works with their digital marketing strategy. In this session, Angela Hausman will present some best practices and answer questions about social media, online advertising and website design. Presenter: Angela Hausman, Ph.D., is the founder of Hausman & Associates, a full-service agency […]