
Craig Richard Ph.D.
Professor
- Health Professions Building – Winchester, Room #296
- crichard@su.edu
- (540) 678-4387
Employed Since:
2003Fields of Expertise:
Dr. Richard teaches in the “Biomedical Sciences”, “Integrated Pathophysiology”, and “Integrated Pharmaceutical Care and Science” courses. He also developed, instructed, and coordinated the “Pharmacology and Counseling of Contraception” and “Essentials of Pharmacogenomics” courses. He has peer-reviewed research publications on the topics of inflammation, pregnancy, contraception, glycobiology, cell cycle regulation, pharmacogenomics, the use of technology in education, and ASMR. His current area of research involves the characterization and understanding of Autonomous Sensory Meridian Response (ASMR). Dr Richard is the coordinator of the largest database about ASMR (25,000+ participants), co-author of the first published brain scan study of ASMR, “An fMRI investigation of the neural correlates underlying the autonomous sensory meridian response”, and co-author of the Delphi Study, “Research Priorities for Autonomous Sensory Meridian Response.” He has also founded the “ASMRUniversity.com” website, published the “Brain Tingles” book, published “The Blissful and Bizarre World of ASMR” syndicated article, created the “Voices of ASMR” project, and produced the “ASMR University Podcast”.
Personal Highlights:
The unlikelihood of an alternate career path has been revealed to Dr. Richard due to his sub-par experiences with fencing classes, trapeze training, triathlon events, tap dancing classes, texas hold’em tournaments, water polo classes, mechanical bull riding, performing a wedding ceremony as an Ordained Clergy Person, and creating really dumb videos that even Monty Python would not find funny.
Dr. Richard’s favorite interest is his wife, whom he thinks is a lot of fun and much cooler than himself.
Professional Highlights:
Dr. Richard has received the School of Pharmacy ‘Teacher of the Year Award’ three times, the School of Pharmacy ‘Researcher of the Year Award’ two times, the University ‘Instructional Technology Teaching Award’, the University ‘Wilkins Award’ (for outstanding contribution to the reputation of the university), and the University nomination for ‘Virginia Outstanding Faculty Teaching with Technology Award’. Dr. Richard’s expertise in ASMR has resulted in consulting projects with Netflix, PBS, Jet Blue, the first ASMR Super Bowl commercial, and the first Bob Ross traveling exhibit. He has also been interviewed or featured by multiple media agencies for his ASMR expertise, including CBS Sunday Morning Show, CBS Inside Edition, NBC Today Show, NPR (5x), New York Times (9x), Washington Post (4x), Wall Street Journal (2x), Forbes (2x), Business Insider (2x), Huffington Post, Denver Post, NY Post, Boston Globe, The Guardian, The New Yorker, Time, Newsweek (2x), Popular Mechanics, Psychology Today, Discover Magazine, Smithsonian Magazine, Scientific American, New Scientist, Oprah Daily, National Geographic (2x), GQ, Men’s Health, Women’s Health (2x), Harper’s Bazaar, Good Housekeeping, Shape, Self, Prevention (2x), Cosmopolitan, Reader’s Digest, Rolling Stone, MTV News, ABC News, CBS News (2x), NBC News (2x), Fox News (3x), CNN, CNET, Associated Press, and Al Jazeera.
Dr Richard’s TEDx Talk about ASMR
(click the video below to watch)
Recommended Link(s):
Quote:
“Qui docet, discit” (The one who teaches others, learns himself) – A really old and wise Latin dude.