BA (hons) First Class Honours, University of Huddersfield, UK | M.S./Ph.D., Virginia Tech, USA
Fields of Expertise:
Entrepreneurship, marketing, sustainable business strategy/ecotourism (focus of doctoral dissertation research)
A senior faculty member with over 25 years of service at Shenandoah University, Dr. Jackson teaches sustainable business strategy, management and marketing and directs the business school’s internship program. A passionate advocate of experiential learning, he has led hands-on student consulting projects with hundreds of companies and non-profit organizations. Clients for the fall 2018 semester include: K2M (medical device manufacturer), seven clients of the Virginia Inland Port, and fifteen clients of Encore Elite Partners, a local marketing agency.
Prof Jackson received his doctorate from Virginia Tech in 1994, and wrote among the first doctoral dissertations on the topic of business and sustainability. A “practicing academic,” he has held executive positions in the wind energy and manufacturing sectors and recently established an independent physical therapy clinic for his wife, Nina, a graduate of Shenandoah University. He chairs the Faculty Senate’s Faculty Affairs Committee and serves on the university’s Sustainability Council.
Currently under contract with Oxford University Press to write an article on ecotourism for the new Oxford Research Encyclopedia of Environmental Science.
Recently completed the graduate course, ENVR E-118 Environmental Management of International Tourism Development at Harvard University.
Appointed to International Advisory Board of a UNESCO Biosphere Reserve in Vietnam (specialty: ecotourism).
Earned certificate in climate change research, sponsored by Vietnam’s International Centre for Tropical Highland Ecosystems Research and Columbia University.
Developed the ‘Clockwise’ pedagogy, featured in BizEd, the journal of AACSB International (Clockwise develops students’ analytical, critical and lateral thinking skills).
Co-authored statement for the Congressional record by Verax Technologies, Inc. Subcommittee on Health, Committee on Veterans’ Affairs, U. S. House of Representatives, June 8, 2010.
Published article ‘Rethinking the Case Method’ in the Journal of Management Policy & Practice, challenging the conventional wisdom on business case analysis.
“Education is not the filling of a pail, but the lighting of a fire” — W.B. Yeats
Delighted to see my children thriving in the arts (Kira is a senior in the arts program at Shenandoah; Alec is a freshman at Parsons NYC). Equally delighted to see my wife, a breast cancer survivor, thriving in her own PT practice