Susan Jenkins, Assistant Vice President of Marketing Communications
Phone: (540) 542-6527 | Email: email@example.com
Susan Jenkins brings energy, creativity, and new ideas to Shenandoah to lead the OMC team in brand marketing and reputation efforts for the university. She develops results-oriented strategies and oversees projects for the website, social media, print, video and photography, and media outreach. Susan previously managed the communications office of a liberal arts college in Annapolis, Maryland, where she coordinated digital content and messaging across two campuses during a rebranding initiative and the announcement of a tuition reset and capital campaign. Other accomplishments over the past two decades include working as a reporter and editor for a newspaper, magazines, and community news websites in Maryland and Washington, D.C. She has a bachelor’s degree from George Mason University and a master’s in journalism and public affairs from American University.
Cathy J. Loranger, D.Prof., APR, Director of Marketing Services & Senior Editor
Phone: (540) 665-4510 | Email: firstname.lastname@example.org
Cathy Loranger is a seasoned marketing communications and public relations practitioner, strategist and brand storyteller. With a career that spans corporate business, higher education and several advertising/PR agencies, she counsels senior leadership, develops marketing and brand strategies, manages projects and writes/edits copy for a variety of media channels, including print and online publications. She holds a doctorate in organizational leadership from Shenandoah University, a master’s in communications management from Syracuse University and a bachelor’s in English and mass communications from Eastern Nazarene College. She served as president of the College Communicators Association of Virginia and Washington, D.C., from 2008-2010, and earned professional accreditation from the Public Relations Society of America in 1992. Cathy has worked at Shenandoah University since 1999.
Rick Ours, Senior Video Producer
Phone: (540) 535-3533 Cell: (540) 327-6198 | Email: email@example.com
Rick Ours is the senior video producer at Shenandoah Universitys and the administrator of the Vickers Communication Center. He has over 35 years of experience in electronic media/video & TV production, both commercial TV and institutional video, including stints with CBS NCAA Sports and ESPN NCAA basketball crews. Ours has received numerous national awards for his work, including the Telly, Communicator and Videographer awards. A graduate of West Virginia University with degrees in broadcast journalism and communications, he is an ardent supporter of Mountaineer sports. In his spare time, he is an avid reader of thriller fiction, a nature photographer and singer. Rick enjoys spending time with family, including daughter Amye, son Matthew and his three grandchildren, Reily, Delilah and Magnolia (Maggie.) He is involved in the local community as a volunteer in many ways including the Shenandoah Apple Blossom Festival.
Colby Smith, Assistant Creative Director and Senior Graphic Designer
Phone: (540) 535-3534 | Email: firstname.lastname@example.org
As Assistant Creative Director and Senior Graphic Designer at Shenandoah University, Colby Smith specializes in visual problem solving and typography. She conceptualizes and creates designs that convey Shenandoah’s brand strategy throughout print and electronic media. Additionally, she is responsible for helping manage the use of the university’s brand materials (i.e., logos and photos) and is the lead designer for the university’s alumni magazine. In 2009, she received her B.F.A. in graphic design from James Madison University. Colby’s interests outside of work include puppies, witty banter and chocolate chip cookies.
Paula Smith, Administrative Assistant
Phone: (540) 665-5456 | Email: email@example.com
Paula Smith is responsible for office administration, purchasing and placing advertising as well as supporting the AVP, director of marketing services, and entire OMC staff. She holds a bachelor’s in business administration from American InterContinental University and has worked for Shenandoah since 1999.
Cathy Wetzel, Project Manager
Phone: (540) 665-5514 | Email: firstname.lastname@example.org
With a background in tracking, troubleshooting, and technical support, Cathy Wetzel supports the strategic and tactical functions of the Office of Marketing & Communications. Her organizational skills, love for analyzing details and developing processes makes her integral in problem solving and solution gathering. When she’s not researching, following projects on Quickbase or tracking media placements, she can be found at the fitness center, working on do-it-yourself home projects with her husband or planning vacations to spend time with her adult son.
Stephanie Mangino, Marketing Writer
Phone: (540) 545-7347 | Email: email@example.com
Stephanie Mangino is a seasoned writer and editor with a background in radio, print and online journalism. She uses her multimedia experience to craft copy for a wide variety of university needs, including Shenandoah magazine’s print and online editions, booklets, brochures, fliers, blogs, and radio, online and print advertising. She holds a Bachelor of Arts in History from Mary Washington College (now the University of Mary Washington).
Marsha Genthner, Director of Web Services & New Media
Phone: (540) 545-7396 | Email: firstname.lastname@example.org
Rebecca Ellis, Associate Director of Online Architecture
Phone: (540) 535-3504 | Email: email@example.com
Rebecca Ellis is the Associate Director of Online Architecture at Shenandoah University. She manages the content, imagery, and web design of su.edu — Shenandoah University’s website — which reaches over 4 million people annually. Rebecca controls posts on the university’s Facebook, Twitter, Instagram, and LinkedIn platforms, as well as facilitates Shenandoah’s 360 virtual reality campus tour and Google extension. She joined the university in 2014. Before coming to Shenandoah, Rebecca worked at Longwood Gardens in Pennsylvania where she managed the garden’s website and social media. Rebecca graduated from Rochester Institute of Technology in 2013 where she earned her Bachelor’s of Science in Business Administration through a Marketing major with an Accounting minor and Art History concentration.
Josh Gomke, WordPress Development Specialist
Phone: (540) 535-3533 | Email: firstname.lastname@example.org
Becky Layne, Media Relations Coordinator
Phone: (540) 545-7334 | Email: email@example.com
Becky Layne is the media relations coordinator at Shenandoah University. In her role, Becky pitches university-driven ideas and stories to the media, while overseeing and coordinating all inquiries from outside press. She also serves a role in internal and external communications at Shenandoah. Becky received her Bachelor of Science in biology with a minor in English at Pennsylvania State University. She earned a master’s degree in journalism at the University of Missouri.
Emily Buhl, Electronic & Social Media Producer
Phone: (540) 655-5490 | Email: firstname.lastname@example.org
Emily Buhl joined OMC in 2017 as the Electronic & Social Media Producer. Emily is responsible for creating and maintaining a strong digital and online presence for Shenandoah University. In her current role, Emily oversees the Sun-E, digital advertising and analytic reporting, Instagram stories and takeovers, the online magazine, student life communication and Shenandoah’s social media accounts. Emily holds a Bachelor of Science in Sports and Recreation Management from James Madison University. Emily likes “all things cute”, spending time with family and volunteering in the Winchester community.
Ardy Wunder, Photographer & Video Storyteller
Phone: (703) 966-0148 | Email: email@example.com
Stephen Aderton, Video Producer & Editor
Phone: (540) 665-5469 | Email: firstname.lastname@example.org
Steve Aderton collaborates with faculty, staff, and students to produce videos that further Shenandoah University’s marketing and communication. He graduated from James Madison University in 2019 with a Bachelor of Arts in Media Arts & Design with a concentration in Digital Video & Cinema, and History.